Eco-friendly hardwood floors lead healthy home trend - Around The House | Think Green Special Section
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Decorating trends:
Eco-friendly hardwood floors lead healthy home trend

The "healthy home" movement has become more than just a decorating fad. It marks a major shift in the priorities and ideologies of consumers who are now making concerted efforts to seek out eco-friendly and health-conscious decor choices for their homes. Innovative designers and manufacturers have caught on to this reality and are now giving consumers more options for healthy materials for their homes.

The fact is more and more information is written about the negative impact of environmental toxins on our health. Many of us aren't aware, unless we have allergies or a child with allergies, that paint odours, stains and chemicals used in manufacturing can make us sick. Making home environments healthier has become a prime concern with homeowners, as shown by the demand for low VOC paints, stains and materials, as well as natural wood cabinets, furniture and floorings.

Certain manufacturers are more than answering the call for healthier, eco-friendly home decor options by setting new trends in "green" product innovation.

Mercier Wood Flooring, one of North America's leading hardwood flooring manufacturers, is setting the tone in the home decor category with its latest eco-flooring innovation that is so healthy and eco-friendly that it actually was awarded the "Children and School certification" by world-renowned standards organization Greenguard

"At Mercier we have long recognized this trend and have made eco-friendliness a core value ever since our first day," explained Michel Collin, Director of Marketing for Mercier Wood Flooring. "This is why we are so proud of our Greenguard Generations 'Children and School' certified flooring, Mercier's next generation of flooring."

Made using 100 per cent pure soybean oil, this revolutionary new factory-finished flooring boasts zero volatile organic compounds (VOC's) is hypoallergenic and offers a comprehensive 35-year warranty.

Available in all species, colors and finishes, Collin added that with this new product innovation you can create a natural wood floor that offers both a distinct character to your decor, as well as a healthy, eco-friendly choice for your entire family. "We feel our Generation Greenguard flooring answers the need parents have to create healthy living environments in their homes for their children."

The Greenguard Children and Schools Certification Program offers stricter certification criteria for products intended for use in schools, daycares or other environments where children spend significant periods of time. The reason is children are more sensitive to environmental exposures than adults because their bodies and brains are still developing. They breathe faster than adults and in return receive a higher dose of indoor pollution per body weight, which is why products like Mercier's Generation Greenguard flooring is such a welcome option for discerning homeowners and their families.

Ideal for kids' rooms, living rooms, daycares, schools and playrooms, this new generation of flooring is a key step in the process of creating the ideal healthy home. More information on the latest trends in wood flooring is available at www.mercierwoodflooring.com.